ChangePartner AG | Logo

There will always be reasons for short-term optimisation of processes through the use of digital point solutions. However, only a comprehensive digital strategy offers answers on how to navigate the opportunities and risks of digitalisation and opens up avenues for achieving your corporate objectives in a digital world.

 Bülent Arslan

Bülent Arslan

Managing Partner

b.arslan@change-partner.de

+49 (211) 205425 - 0

Projects

We see the contributions of a digital strategy as:

Embedding both "digital thinking" and "digital actions" within your corporate culture.

Guaranteeing alignment between digital tools and processes, and the business model and strategy.

Prioritizing digital initiatives based on your strategy to achieve the highest possible impact.

As a starting point for the development of the digital strategy, we consider 8 dimensions:

Customer processes

How can your company use digital channels to improve customer interaction, create a better customer experience and thereby increase customer value?

Operational excellence

How can internal value creation and support processes be optimised through digital solutions such as automation, data analysis and artificial intelligence to reduce costs and increase efficiency?

New business models and innovation

What new business models does digitalization open up? This may include developing new sources of income, creating innovative products or services – or transforming existing ones.

Data and analytics

How can your organisation collect, analyse and use data to make better-informed decisions and refine existing strategies?

Technology infrastructure

What technological foundation is necessary to support the digital strategy? This includes considerations for platforms, tools and IT infrastructure security.

Organisational culture and change management

How can a digital strategy in your company fuel the ability and willingness to break new ground and identify opportunities?

Employee development and leadership

How are employees and managers developed to promote the digital skills necessary to implement the digital strategy?

Compliance and risk management

How will digital risks, including cybersecurity and data protection, be managed and how will the organisation meet regulatory requirements?

Our methodology for crafting your digital strategy

Analysis

We start with an analysis of the current situation of your company, your goals and challenges as well as the needs of your customers and employees.

Participation

Through systemic workshops and interviews with stakeholders from different levels of your company, we develop a holistic understanding of your business. Broader participation increases the fit, acceptance and ability to implement the digital strategy.

Strategy design

Taking the information collected into account, we design an initial strategy framework that covers all relevant dimensions of digitalisation.

Feedback

The blueprint is refined in iterative loops with your leadership and team, incorporating systemic feedback to ensure the strategy is holistic and actionable.

Implementation

The digital strategy is finalised and presented with the involvement of all stakeholders. Optionally, we can also support you during the implementation phase.

Your benefit:

With a digital strategy developed from within your organisation and aligned with your corporate culture, you create a practical launchpad into your company's digital future.

The digital realm evolves quickly, prompting us to embrace agile principles for flexible strategy adjustments as needed. Iterative methods foster swift learning and allow for targeted refinements.

A digital strategy tailored to your organisation simplifies complexity and establishes clear priorities. This focus on innovation ensures it remains achievable within the framework of existing systems and prerequisites.